Nature conservation: Bluebird endeavours to play its part in promoting conservation both within the tourism industry and beyond with the following services and activities.
- Special services and activities aimed at promoting appreciation of nature and the associated need for action under the motto "Blue wonder and green branches"
- Services as active message carriers within the tourism sector with associated provision of solutions and initiation of exemplary projects under the motto: "Green branches"
- Readiness for cooperation in relation to nature and conservation
.....we aim to address: nature reserves and conservation organisations, tourism businesses/ regions/ organisations, etc, who want to effect change in this direction and who wish to change their package of programmes accordingly. The same goes for naturalists, film makers and high-profile campaigners on: climate change, conservation and environmental protection. It doesn't matter whether the habitat to be protected is a small wild flower meadow or an area as big as the Arctic.